Go RVing Canada Dealer Tie-in Program

Go RVing Canada (GRVC) is a coalition of the RVDA of Canada and the Canadian Recreational Vehicle Association (CRVA).

Go RVing Canada promotes the RV lifestyle via national media and marketing campaigns and its website.

RVDA of Canada members have access to:
  • a comprehensive Marketing Advantage Program (M.A.P.) featuring lifestyle imagery, videos posters, and sales presentations that support dealers in every aspect of the selling and promotional cycle
  • information on the RV lifestyle;
  • searchable listings of member dealers, rental and repair facilities; and
  • dealer referrals: prospective customers are guided to their local RVDA of Canada dealers 
Media Flight Plan
Go RVing Canada's Media Flight Plans are usually available early in January. Dealers are encouraged to leverage their dealership and / or show promotions by synchronizing their advertising with the Go RVing Canada media buys. 

Before making  final local media buys, confirm Go RVing Canada's media buys by contacting Christopher Mahony, President, Go RVing Canada, at 416-693-9222 or at info@gorving.ca.
Go RVing Canada Dealer Tie-in Program

The Go RVing Canada Dealer Tie-in Program is updated annually and includes:
  • Social Media initiatives to leverage your promotions;
  • PR updates on  Go RVing Canada campaigns promoting the RV lifestyle, and Canadian dealerships;
  • posters and other promotional materials;
  • access to the Marketing Advantage Program (Canadian image library, videos, printable posters and banners, and more) in English at www.gorving.ca or French at www.liberte-en-vr.ca;
  • "Lead Management 101" manual; and
  • enhanced listings at the Go RVing Canada website at www.gorving.ca and www.liberte-en-vr.ca.
    • If you are in the upper enhanced dealer list, you are already subscribed to this program.
The Dealer Tie-in Program is complimentary. Dealers simply complete the registration form and fax it to the national office at 604.204.0154, or scan and email it to news@rvda.ca.

The Premier Tie-in Program 
New for 2020 and exclusive to Premier dealers is the Advocacy platform. Through a partnership with Hootsuite, participating dealers are offered free social media training, access to exclusive content and the ability to post GoRVing Canada branded content directly to your social media channels in just seconds. This program guarantees to boost your reach and engage with more diverse audiences.

Before using the TV ad media, contact Chris Mahony, President of Go RVing Canada, at info@gorving.ca.

A national, volunteer federation of provincial and regional RVDA associations and their members, the Recreation Vehicle Dealers Association (RVDA) of Canada is a professional trade association that works on behalf of all retail businesses involved in the recreation vehicle industry. Advocacy, professional development and industry initiatives are developed by members, for members and delivered on their behalf by the RVDA.